Services

When it comes to brand building, communications, and PR, I firmly believe there’s no ‘one-size-fits-all’ approach.

What works for one business, won’t necessarily benefit another. That’s why I offer complete flexibility and tailor-made packages that are the perfect fit for you.  

Mine is a ‘pick-and-mix’ approach, and although there are plenty of options to choose from, you won’t feel overwhelmed, as I’ll be there to guide you every step of the way.

You can bring me in to do the work for you, learn from me so you can do these things yourself, or join my online and in-person presentations, masterclasses, and workshops.

Working for you.

Expert help when you need it the most.

If you need help creating content, communicating with customers, marketing yourself or capturing the attention of the media, then why not bring me on board?  For a couple of hours, a day, week, month, or as long as you need me.

I’ll work on your website, improving the storytelling, customer experience, your ranking, and ultimately, the amount of traffic. On your marketing, crafting blogs, newsletters, emails, and leaflets - content your customers will read, and share.

When it comes to PR, I’ll create attention-grabbing press releases, insightful media bios, and engaging feature articles and share these with my database of contacts across the UK media. And then there’s social media. Coming up with a constant stream of content that engages people and stands out from the crowd can be tough. To me, it’s child’s play.

And if there’s something specific you need help with – a presentation, white paper, podcast script, award submission, or even a book. I do it all.

 

WEBSITES  

Whether you’re starting from scratch, looking to refresh, optimise, or update your content, or curious about what you can do better – I can help. Choose to create content for a new website, revamp what you have, or scrutinise what’s working for you and what’s not.  

MARKETING

If your marketing keeps dropping down your to-do list, I can craft blogs, newsletters, email sequences, and leaflets. Content your customers will read, engage with, and share.

PRESS & PR

If grabbing the attention of the media, and indeed the world, is something you really want to do, then let me help. With over twenty years’ experience at the top of the UK media, I know a thing or two about press releases, media bios, and making connections. And as a published writer, how to get your business in print.

SOCIAL MEDIA

If creating a constant stream of attention-grabbing content is getting you down, then leave it to me. I can plan your content, create it, and make it work hard for you, speaking to people across platforms.

 “People buy from people, and stories sell - let’s make the most of yours.”

– RHIANE

Helping you to help yourself

Packages for those just starting out, and businesses looking to grow.

Whilst it’s great to have someone else communicating with customers and building brand awareness, there are times when you may want, or need, to do these things yourself. That’s where my content, comms and PR packages come in. Designed to give you the inspiration, tools and motivation you need to go it alone, they are tried and tested over many years, with businesses of all shapes and sizes. DIY made easy.

 

CONTENT PACKAGE
Make your story work for you.

  • Storytelling can be challenging, especially when the lead character is you, but it’s something business owners today really need to know how to do. You see people buy from people, and stories sell, and this package is designed with that in mind. Together we’ll generate content ideas, inject personality into them, and make every word work hard for you.

    • Power hour with me, at the start, and the end of the process.

    • Content ideas that speak to your audiences.

    • Newsletter to send, and a template to use in future.

    • Blog showing you how to tell your story and get your message across.

    • Sequence of three emails to capture attention and engage customers.

    • Leaflet spelling out who you are, and why people should come to you.

    You can also add in a month’s worth of social media content for up to three platforms.

  • You’ll be left with a bank of content (blog, newsletter, email sequence and leaflet) you can immediately put to good use, a notebook full of ideas for the future, templates you can use again and again, and the confidence, tools and know-how to make your story work for you.

 

PR PACKAGE
Tell the world how brilliant you are.

  • Telling the world how brilliant you are doesn’t come naturally to us all, but the right words and tone of voice will transform a daunting task into something you actually want to do. And then there’s the question everyone wants the answer to: what makes a news story? When you know the answer, you won’t waste time sending press release, after press release, or feel despondent when your PR attempts fall on deaf ears. Knowing who to contact, about what, and when means you can tell your story, and make sure it’s heard.

    • Power hour with me, at the start, and the end of the process.

    • PR toolkit.

    • Press release to send out to targeted media.

    • Media biography telling journalists why they should feature you.  

    • Database of suggested contacts and publications.

  • You’ll be ready to press ‘send’ on an email to a targeted list of journalists and publications, attached to which will be an eye-catching press release and media bio which spells out who you are, and why you should be featured over anyone else.  You’ll also have the confidence and the know-how to be able to do this time and time again, and a clear understanding of what editors and journalists want to see and hear from you – and when.

 

SOCIAL MEDIA PACKAGE
Talk to your people across platforms.

  • Business owners are increasingly being told they need to ‘sell themselves on socials’ or be left behind and whilst you don’t need a constant stream of content, you do need to be visible to people across platforms. This takes time and effort, but understanding your audience and where they hang out really helps. As does intelligent planning, creative content, and effective engagement. Social media without the stress.

    • Power hour with me, at the start, and the end of the process.

    • Audit of your existing social media accounts.

    • Three-month content plan for up to three platforms.

    • Months’ worth of content for up to three platforms.

  • You’ll be ready to hit ‘publish’ on a month’s worth of captivating content and have a further two months of content ideas ready to go. You’ll also walk away with a better understanding of your audience and how to attract and keep their attention by creating posts they will want to engage with, and share.

Workshops & Masterclasses

Leaving the BBC and stepping into the freelance world was daunting, but I soon found a new calling as a university lecturer. The next generation of journalists hopefully learnt a thing or two, but so did I. It was in one of those lecture theatres that my consultancy came to be as I realised that my storytelling, communication and media expertise would benefit business owners, who could use it not just to survive, but to thrive.

And so, with that in mind, I developed content and public relations masterclasses and workshops to deliver to small groups, both in person and online, giving entrepreneurs and teams the tools, and the confidence, to take their brand building skills to the next level.

Here’s a selection of my most popular workshops. I also offer bespoke masterclasses for individuals and groups.

What’s Your Story, and How to Tell It?
Building your brand through storytelling.

Is Anybody Listening?
How to talk to people in ways they understand.

Constantly Crafting Content.
Making the most of the content you create.

PR Pitfalls and How to Avoid Them.
The things you shouldn’t do, and what you should.

Crafting the Perfect Press Release.
How to get a journalist to open, read, and respond.

Making your Media Bio.
Selling your story to the media, time and time again.